Where Can I Find the subscribe_website and subscribe_total Metrics?

Question

Where can I find the subscribe_website and subscribe_total metrics?

Environment

Connector: Facebook Ads

Answer

To get the subscribe_website and subscribe_total metrics, you must create a custom report that includes the conversions field and the action_type action breakdown. See our Facebook Ads conversions and actions documentation and Facebook's Ads Action Stats documentation for more information.

NOTE: Test your report configuration using Facebook's Graph API Explorer to ensure it returns the required data.