Which Columns Contain Website Purchases and Purchase Value Metrics?

Question

Which destination table columns contain website purchases and purchase value metrics?

Environment

Connector: TikTok Ads

Answer

Fivetran syncs the following TikTok Ads API fields to the CAMPAIGN_REPORT_DAILY table:

• complete_payment
• total_complete_payment_rate
• value_per_complete_payment

These columns provide data related to website purchases and purchase value. For more information, see the TikTok documentation on advertising metrics.