Taboola
Explore the interactive ERD
Table & Field Reference
campaign
| Column | Type | Keys |
|---|---|---|
id | Long | PK |
account_id | Long | PKFK |
approval_state | String | |
bid_strategy | String | |
branding_text | String | |
campaign_item_type | String | |
campaign_profile | String | |
cpa_goal | Double | |
cpc | Double | |
daily_ad_delivery_model | String | |
daily_cap | Double | |
end_date | LocalDate | |
end_date_in_utc | String | |
is_active | Boolean | |
is_spend_guard_active | String | |
learning_state | String | |
marketing_objective | String | |
min_expected_conversions_for_cpa_goal | String | |
name | String | |
pricing_model | String | |
roas_goal | Double | |
safety_rating | String | |
spending_limit | Double | |
spending_limit_model | String | |
spent | Double | |
start_date | LocalDate | |
start_date_in_utc | String | |
status | String | |
target_cpa | Double | |
tracking_code | String | |
traffic_allocation_ab_test_end_date | LocalDate | |
traffic_allocation_mode | String | |
type | String |
content_provider_platform_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
account_id | Long | FK |
content_provider_id | Long | FK |
campaigns_num | Int | |
clicks | Int | |
content_provider | String | |
content_provider_name | String | |
conversions_value | Double | |
cpa | Double | |
cpa_actions_num | Int | |
cpa_actions_num_from_clicks | Int | |
cpa_actions_num_from_views | Int | |
cpa_clicks | Double | |
cpa_conversion_rate | Double | |
cpa_conversion_rate_clicks | Double | |
cpa_conversion_rate_views | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
ctr | Double | |
currency | String | |
date | LocalDate | |
impressions | Long | |
platform | String | |
roas | Double | |
spent | Double | |
timezone | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
targeting_sub_country
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
group
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
account_id | Long | PKFK |
id | String |
platform_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
campaign_id | Long | FK |
clicks | Int | |
conversions_value | Double | |
cpa | Double | |
cpa_actions_num | Int | |
cpa_actions_num_from_clicks | Int | |
cpa_actions_num_from_views | Int | |
cpa_clicks | Double | |
cpa_conversion_rate | Double | |
cpa_conversion_rate_clicks | Double | |
cpa_conversion_rate_views | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
ctr | Double | |
currency | String | |
date | LocalDate | |
impressions | Long | |
platform | String | |
platform_name | String | |
roas | Double | |
spent | Double | |
timezone | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
targeting_platform
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
targeting_publisher
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
top_campaign_content_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
campaign_id | Long | FK |
item | Long | FK |
actions | Double | |
actions_num_from_clicks | Int | |
actions_num_from_views | Int | |
clicks | Int | |
conversions_value | Double | |
cpa | Double | |
cpa_clicks | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
create_time | LocalDateTime | |
ctr | Double | |
currency | String | |
cvr | Double | |
cvr_clicks | Double | |
cvr_views | Double | |
date | LocalDate | |
description | String | |
impressions | Long | |
item_name | String | |
learning_display_status | String | |
old_item_version_id | String | |
roas | Double | |
spent | Double | |
thumbnail_url | String | |
timezone | String | |
url | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
publisher_bid_modifier
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
cpc_modification | Double | |
target | String |
targeting_os
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
os_family | String | |
sub_categories | String | |
type | String |
targeting_contextual
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
campaign_item
| Column | Type | Keys |
|---|---|---|
id | Long | PK |
campaign_id | Long | FK |
approval_state | String | |
cta_type | String | |
is_active | Boolean | |
status | String | |
thumbnail_url | String | |
title | String | |
type | String | |
url | String |
campaign_site_day_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
campaign_id | Long | FK |
blocking_level | String | |
campaign_name | String | |
clicks | Int | |
conversions_value | Double | |
cpa | Double | |
cpa_actions_num | Int | |
cpa_actions_num_from_clicks | Int | |
cpa_actions_num_from_views | Int | |
cpa_clicks | Double | |
cpa_conversion_rate | Double | |
cpa_conversion_rate_clicks | Double | |
cpa_conversion_rate_views | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
ctr | Double | |
currency | String | |
date_time | Instant | |
impressions | Long | |
roas | Double | |
site | String | |
site_name | String | |
spent | Double | |
timezone | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
country_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
campaign_id | Long | FK |
clicks | Int | |
conversions_value | Double | |
country | String | |
country_name | String | |
cpa | Double | |
cpa_actions_num | Int | |
cpa_actions_num_from_clicks | Int | |
cpa_actions_num_from_views | Int | |
cpa_clicks | Double | |
cpa_conversion_rate | Double | |
cpa_conversion_rate_clicks | Double | |
cpa_conversion_rate_views | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
ctr | Double | |
currency | String | |
date | LocalDate | |
impressions | Long | |
roas | Double | |
spent | Double | |
timezone | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
campaign_type
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
account_id | Long | PKFK |
type | String |
account
| Column | Type | Keys |
|---|---|---|
id | Long | PK |
account_id | String | |
country | String | |
currency | String | |
default_platform | String | |
is_active | Boolean | |
language | String | |
name | String | |
parent_network | String | |
timezone | String | |
type | String |
comment
| Column | Type | Keys |
|---|---|---|
campaign_id | Long | PK |
index | Int | PK |
account_id | Long | PKFK |
comment | String |
contained_account
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
account_id | Long | PKFK |
id | String |
targeting_postal_code
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
partner_type
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
account_id | Long | PKFK |
type | String |
content_provider_country_report
| Column | Type | Keys |
|---|---|---|
_fivetran_id | String | PK |
account_id | Long | FK |
content_provider_id | Long | FK |
campaigns_num | Int | |
clicks | Int | |
content_provider | String | |
content_provider_name | String | |
conversions_value | Double | |
country_name | String | |
country_value | String | |
cpa | Double | |
cpa_actions_num | Int | |
cpa_actions_num_from_clicks | Int | |
cpa_actions_num_from_views | Int | |
cpa_clicks | Double | |
cpa_conversion_rate | Double | |
cpa_conversion_rate_clicks | Double | |
cpa_conversion_rate_views | Double | |
cpa_views | Double | |
cpc | Double | |
cpm | Double | |
ctr | Double | |
currency | String | |
date | LocalDate | |
impressions | Long | |
roas | Double | |
spent | Double | |
timezone | String | |
vcpm | Double | |
vctr | Double | |
visible_impressions | Int |
targeting_country
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
type | String | |
value | String |
targeting_audience_segment
| Column | Type | Keys |
|---|---|---|
index | Int | PK |
campaign_id | Long | PKFK |
state | String | |
value | String |