Teads

Explore the interactive ERD

Table & Field Reference

report_budget

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`billable_event`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`budget_delivered`	Unknown
`budget_delivered_agency_fee`	Unknown
`budget_delivered_cost_per_result`	Unknown
`budget_delivered_cpc`	Unknown
`budget_delivered_cpm`	Unknown
`budget_delivered_fee`	Unknown
`budget_delivered_teads`	Unknown
`budget_delivered_teads_cost_per_result`	Unknown
`budget_delivered_teads_cpc`	Unknown
`budget_delivered_teads_cpm`	Unknown
`budget_delivered_total_ad_cost`	Unknown
`budget_delivered_total_ad_cost_cost_per_result`	Unknown
`budget_delivered_total_ad_cost_cpc`	Unknown
`budget_delivered_total_ad_cost_cpm`	Unknown
`budget_spent`	Unknown
`budget_spent_cost_per_result`	Unknown
`budget_spent_cpc`	Unknown
`budget_spent_cpm`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`cookieless_impression`	Unknown
`cookieless_impressions_rate`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`fee`	Unknown
`hour`	Unknown
`impressions`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`month`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`total_ad_cost`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_lumen

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`lumen_attention_per_1000_impression`	Unknown
`lumen_average_dwell_time`	Unknown
`lumen_average_view_rate`	Unknown
`month`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`uv_impression`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_scope

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`month`	Unknown
`scope_3_ad_selection_emission`	Unknown
`scope_3_creative_consumer_device_emission`	Unknown
`scope_3_creative_distribution_emission`	Unknown
`scope_3_measured_impression`	Unknown
`scope_3_media_consumer_device_emission`	Unknown
`scope_3_media_distribution_emission`	Unknown
`scope_3_total_emission`	Unknown
`scope_3_total_emissions_per_mille`	Unknown
`scope_3_total_emissions_without_device`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_video

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`click`	Unknown
`click_through_rate`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`month`	Unknown
`post_click_conversion`	Unknown
`post_view_conversion`	Unknown
`progress_1`	Unknown
`progress_10`	Unknown
`progress_11`	Unknown
`progress_12`	Unknown
`progress_13`	Unknown
`progress_14`	Unknown
`progress_15`	Unknown
`progress_16`	Unknown
`progress_17`	Unknown
`progress_18`	Unknown
`progress_19`	Unknown
`progress_2`	Unknown
`progress_20`	Unknown
`progress_21`	Unknown
`progress_22`	Unknown
`progress_23`	Unknown
`progress_24`	Unknown
`progress_25`	Unknown
`progress_26`	Unknown
`progress_27`	Unknown
`progress_28`	Unknown
`progress_29`	Unknown
`progress_3`	Unknown
`progress_30`	Unknown
`progress_4`	Unknown
`progress_5`	Unknown
`progress_6`	Unknown
`progress_7`	Unknown
`progress_8`	Unknown
`progress_9`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`video_completes`	Unknown
`video_completion_rate`	Unknown
`video_first_quartile`	Unknown
`video_midpoint`	Unknown
`video_starts`	Unknown
`video_third_quartile`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_moat

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`moat_10_sec_in_view_impression`	Unknown
`moat_11_sec_in_view_impression`	Unknown
`moat_12_sec_in_view_impression`	Unknown
`moat_13_sec_in_view_impression`	Unknown
`moat_14_sec_in_view_impression`	Unknown
`moat_15_sec_in_view_impression`	Unknown
`moat_16_sec_in_view_impression`	Unknown
`moat_17_sec_in_view_impression`	Unknown
`moat_18_sec_in_view_impression`	Unknown
`moat_19_sec_in_view_impression`	Unknown
`moat_1_sec_in_view_impression`	Unknown
`moat_20_sec_in_view_impression`	Unknown
`moat_21_sec_in_view_impression`	Unknown
`moat_22_sec_in_view_impression`	Unknown
`moat_23_sec_in_view_impression`	Unknown
`moat_24_sec_in_view_impression`	Unknown
`moat_25_sec_in_view_impression`	Unknown
`moat_26_sec_in_view_impression`	Unknown
`moat_27_sec_in_view_impression`	Unknown
`moat_28_sec_in_view_impression`	Unknown
`moat_29_sec_in_view_impression`	Unknown
`moat_2_sec_in_view_impression`	Unknown
`moat_30_sec_in_view_impression`	Unknown
`moat_3_sec_in_view_impression`	Unknown
`moat_4_sec_in_view_impression`	Unknown
`moat_5_sec_in_view_impression`	Unknown
`moat_6_sec_in_view_impression`	Unknown
`moat_7_sec_in_view_impression`	Unknown
`moat_8_sec_in_view_impression`	Unknown
`moat_9_sec_in_view_impression`	Unknown
`moat_average_ad_length_ms`	Unknown
`moat_average_in_view_time_ms`	Unknown
`moat_complete_in_view_impression`	Unknown
`moat_impressions_analyzed_filtered_for_ivt`	Unknown
`moat_impressions_analyzed_unfiltered_for_ivt`	Unknown
`moat_in_view_measurable_impression`	Unknown
`moat_total_ad_length_ms`	Unknown
`moat_total_in_view_time_ms`	Unknown
`moat_valid_and_viewable_impression`	Unknown
`moat_valid_and_viewable_percentage`	Unknown
`month`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_video_progress

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`month`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`video_progress_10_second`	Unknown
`video_progress_11_second`	Unknown
`video_progress_12_second`	Unknown
`video_progress_13_second`	Unknown
`video_progress_14_second`	Unknown
`video_progress_15_second`	Unknown
`video_progress_16_second`	Unknown
`video_progress_17_second`	Unknown
`video_progress_18_second`	Unknown
`video_progress_19_second`	Unknown
`video_progress_1_second`	Unknown
`video_progress_20_second`	Unknown
`video_progress_21_second`	Unknown
`video_progress_22_second`	Unknown
`video_progress_23_second`	Unknown
`video_progress_24_second`	Unknown
`video_progress_25_second`	Unknown
`video_progress_26_second`	Unknown
`video_progress_27_second`	Unknown
`video_progress_28_second`	Unknown
`video_progress_29_second`	Unknown
`video_progress_2_second`	Unknown
`video_progress_30_second`	Unknown
`video_progress_3_second`	Unknown
`video_progress_4_second`	Unknown
`video_progress_5_second`	Unknown
`video_progress_6_second`	Unknown
`video_progress_7_second`	Unknown
`video_progress_8_second`	Unknown
`video_progress_9_second`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown

report_display_progress

Column	Type	Keys
`_fivetran_id`	String	PK
`advertiser_id`	Unknown
`advertiser_name`	Unknown
`advertiser_updated_at`	Unknown
`auction_has_billable`	Unknown
`browser`	Unknown
`browser_version`	Unknown
`campaign_budget`	Unknown
`campaign_currency`	Unknown
`campaign_id`	Unknown
`campaign_name`	Unknown
`campaign_updated_at`	Unknown
`country_code`	Unknown
`country_name`	Unknown
`creative_external_integration_code`	Unknown
`creative_family`	Unknown
`creative_id`	Unknown
`creative_name`	Unknown
`creative_portfolio_item`	Unknown
`creative_size`	Unknown
`creative_type`	Unknown
`creative_updated_at`	Unknown
`day`	Unknown
`device`	Unknown
`display_10_second_view`	Unknown
`display_11_second_view`	Unknown
`display_12_second_view`	Unknown
`display_13_second_view`	Unknown
`display_14_second_view`	Unknown
`display_15_second_view`	Unknown
`display_16_second_view`	Unknown
`display_17_second_view`	Unknown
`display_18_second_view`	Unknown
`display_19_second_view`	Unknown
`display_1_second_view`	Unknown
`display_20_second_view`	Unknown
`display_21_second_view`	Unknown
`display_22_second_view`	Unknown
`display_23_second_view`	Unknown
`display_24_second_view`	Unknown
`display_25_second_view`	Unknown
`display_26_second_view`	Unknown
`display_27_second_view`	Unknown
`display_28_second_view`	Unknown
`display_29_second_view`	Unknown
`display_2_second_view`	Unknown
`display_30_second_view`	Unknown
`display_3_second_view`	Unknown
`display_4_second_view`	Unknown
`display_5_second_view`	Unknown
`display_6_second_view`	Unknown
`display_7_second_view`	Unknown
`display_8_second_view`	Unknown
`display_9_second_view`	Unknown
`hour`	Unknown
`line_group_updated_at`	Unknown
`line_id`	Unknown
`line_item_billable_event`	Unknown
`line_item_budget`	Unknown
`line_item_name`	Unknown
`line_item_updated_at`	Unknown
`month`	Unknown
`seat_id`	Unknown
`seat_name`	Unknown
`website_domain`	Unknown
`website_or_app`	Unknown
`year`	Unknown