Release Notes

October 2024

We removed the FILTER_ANONYMOUS_INVENTORY_MODELING dimension and stopped supporting the following metrics for the YOUTUBE report as they have become incompatible with it in the Bid Manager API:

September 2024

We've added the option to set the report aggregation by specyfying a date range.

We are slowly rolling this feature out to all existing connectors.

April 2024

We have removed the following metrics as they were sunset in the Bid Manager API:

We no longer support the FULL_PATH and PATH_ATTRIBUTION reports, because they will be sunset in the Bid Manager API on May 1st, 2024.

We no longer support the AUDIENCE_COMPOSITION report, because it has been deprecated.

April 2023

We have made the following schema changes to support DoubleClick Bid Manager API v2:

• We have changed the labels of the following dimensions:

  Dimension	Old label	New label
  FILTER_BROWSER	Browser ID	Browser
  FILTER_BUDGET_SEGMENT_DESCRIPTION	Budget Segment Description	Budget Segment Name
  FILTER_COMPANION_CREATIVE_ID	Video Companion Creative ID	Companion Creative ID
  FILTER_COMPANION_CREATIVE_NAME	Video Companion Creative	Companion Creative
  FILTER_DEVICE_MAKE	Device Make ID	Device Make
  FILTER_DEVICE_MODEL	Device Model ID	Device Model
  FILTER_EXTENSION	Extension	Asset
  FILTER_EXTENSION_STATUS	Extension Status	Asset Status
  FILTER_EXTENSION_TYPE	Extension Type	Asset Type
  FILTER_GMAIL_AGE	Gmail Age	Age [FILTER_GMAIL_AGE]
  FILTER_GMAIL_CITY	Gmail City	City [FILTER_GMAIL_CITY]
  FILTER_GMAIL_COUNTRY	Gmail Country [FILTER_GMAIL_COUNTRY]	Country [FILTER_GMAIL_COUNTRY]
  FILTER_GMAIL_COUNTRY_NAME	Gmail Country [FILTER_GMAIL_COUNTRY_NAME]	Country [FILTER_GMAIL_COUNTRY_NAME]
  FILTER_GMAIL_DEVICE_TYPE	Gmail Device Type [FILTER_GMAIL_DEVICE_TYPE]	Device Type [FILTER_GMAIL_DEVICE_TYPE]
  FILTER_GMAIL_DEVICE_TYPE_NAME	Gmail Device Type [FILTER_GMAIL_DEVICE_TYPE_NAME]	Device Type [FILTER_GMAIL_DEVICE_TYPE_NAME]
  FILTER_GMAIL_GENDER	Gmail Gender	Gender [FILTER_GMAIL_GENDER]
  FILTER_GMAIL_REGION	Gmail Region	Region [FILTER_GMAIL_REGION]
  FILTER_GMAIL_REMARKETING_LIST	Gmail Remarketing List	Remarketing List [FILTER_GMAIL_REMARKETING_LIST]
  FILTER_OS	Operating System ID	Operating System
  FILTER_PLACEMENT_ALL_YOUTUBE_CHANNELS	Placement ID (All YouTube Channels)	Placement (All YouTube Channels)
  FILTER_TRUEVIEW_AGE	Age [FILTER_TRUEVIEW_AGE]	Age (YouTube) [FILTER_TRUEVIEW_AGE]
  FILTER_TRUEVIEW_CATEGORY	Category ID	Category [FILTER_TRUEVIEW_CATEGORY]
  FILTER_TRUEVIEW_CITY	City Name	City [FILTER_TRUEVIEW_CITY]
  FILTER_TRUEVIEW_COUNTRY	Country Name	Country (YouTube) [FILTER_TRUEVIEW_COUNTRY]
  FILTER_TRUEVIEW_CUSTOM_AFFINITY	Custom Affinity ID	Custom Affinity
  FILTER_TRUEVIEW_ZIPCODE	Zipcode Name	Zipcode [FILTER_TRUEVIEW_ZIPCODE]
  FILTER_VIDEO_COMPANION_CREATIVE_SIZE	Video Companion Creative Size	Companion Creative Size
  FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_ADVERTISER	YouTube Advertiser	Advertiser [FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_ADVERTISER]
  FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_INSERTION_ORDER	YouTube Insertion Order	Insertion Order [FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_INSERTION_ORDER]
  FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_PARTNER	YouTube Partner	Partner [FILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_PARTNER]

• We have changed labels of the following metrics:

  Metric	Old label	New label
  METRIC_ENGAGEMENT_RATE	Engagement Rate	Engagement Rate [METRIC_ENGAGEMENT_RATE]
  METRIC_PROGRAMMATIC_GUARANTEED_IMPRESSIONS_PASSED_DUE_TO_FREQUENCY	Programmatic Guaranteed impressions passed due to frequency	Programmatic Guaranteed Bid Requests passed due to frequency
  METRIC_IMPRESSION_CUSTOM_VALUE_COST	Impression custom value / cost	Custom impression value / cost
  METRIC_TOTAL_IMPRESSION_CUSTOM_VALUE	Total impression custom value	Total custom impression value

• We have added the following dimensions:

  Dimension	Label
  FILTER_AUDIO_FEED_TYPE_NAME	Audio Feed Type
  FILTER_BID_STRATEGY_TYPE_NAME	Bid Strategy Type
  FILTER_CONVERSION_AD_EVENT_TYPE	Conversion Ad Event Type
  FILTER_CONVERSION_AD_EVENT_TYPE_ID	Conversion Ad Event Type ID
  FILTER_EXTENSION_ASSET	Asset (upgraded)
  FILTER_EXTENSION_ASSET_STATUS	Asset Status (upgraded)
  FILTER_EXTENSION_ASSET_TYPE	Asset Type (upgraded)
  FILTER_GUILDER_PRODUCT_ID	Sponsored Product Id
  FILTER_INVENTORY_MEDIA_COST_TYPE	Inventory Media Cost Type
  FILTER_MEDIA_TYPE	Media Type
  FILTER_PUBLISHER_TRAFFIC_SOURCE	Publisher Traffic Source
  FILTER_REFRESHED_AD_NAME	Refreshed Ad
  FILTER_TARGETING_EXPANSION	Targeting Expansion
  FILTER_TRUEVIEW_AD_TYPE_NAME	YouTube Ad Type
  FILTER_TRUEVIEW_AUDIENCE_SEGMENT	Audience Segment
  FILTER_TRUEVIEW_AUDIENCE_SEGMENT_TYPE	Audience Segment Type
  FILTER_UTC_DATE	Date (UTC)

• We have added the following metrics:

  Metric	Label
  METRIC_ACTIVE_VIEW_AUDIBLE_2_SEC_IMPRESSIONS	Active View: Audible (Unmuted) for 2 sec Impressions
  METRIC_ACTIVE_VIEW_AUDIBLE_AND_BACKGROUND_IMPRESSIONS	Active View: Audible and Background Impressions
  METRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_2_SEC	Active View: % of Audible (Unmuted) for 2 sec Impressions
  METRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_30_SEC	Active View: % of Audible (Unmuted) for 30 sec Impressions
  METRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_AND_BACKGROUND	Active View: % of Audible and Background Impressions
  METRIC_ACTIVE_VIEW_PERCENT_COMPLETE_AUDIBLE	Active View: % of Complete Audible Impressions
  METRIC_ACTIVE_VIEW_PERCENT_EVER_MUTED	Active View: % of Ever Muted
  METRIC_ACTIVE_VIEW_PERCENT_FIRST_QUARTILE_AUDIBLE	Active View: % of First Quartile Audible Impressions
  METRIC_ACTIVE_VIEW_PERCENT_MIDPOINT_AUDIBLE	Active View: % of Midpoint Audible Impressions
  METRIC_ACTIVE_VIEW_PERCENT_THIRD_QUARTILE_AUDIBLE	Active View: % of Third Quartile Audible Impressions
  METRIC_AVERAGE_IMPRESSION_FREQUENCY_PER_USER_7DAYS	Average Impression Frequency per User (7 days)
  METRIC_DEMO_COMPOSITION_IMPRESSION_COVIEWED	% Composition Impressions (Co-Viewed)
  METRIC_FEE31_ADVERTISER	Advanced Ad Serving Fee (Advertiser Currency)
  METRIC_FEE31_PARTNER	Advanced Ad Serving Fee (Partner Currency)
  METRIC_FEE31_USD	Advanced Ad Serving Fee (USD)
  METRIC_GIVT_ACTIVE_VIEW_AUDIBLE_IMPRESSIONS	General Invalid Traffic (GIVT) Active View Audible Impressions
  METRIC_GRP_CORRECTED_IMPRESSIONS_COVIEWED	Impressions (Co-Viewed) [METRIC_GRP_CORRECTED_IMPRESSIONS_COVIEWED]
  METRIC_IMPRESSIONS_COVIEWED	Impressions (Co-Viewed) [METRIC_IMPRESSIONS_COVIEWED]
  METRIC_INACTIVE_IMPRESSIONS	Inactive Impressions
  METRIC_INVALID_ACTIVE_VIEW_AUDIBLE_IMPRESSIONS	Invalid Active View Audible Impressions
  METRIC_TARGET_RATING_POINTS_COVIEWED	Target Rating Points (Co-Viewed)
  METRIC_UNIQUE_REACH_AVERAGE_IMPRESSION_FREQUENCY_COVIEWED	Unique Reach: Average Impression Frequency (Co-Viewed) [METRIC_UNIQUE_REACH_AVERAGE_IMPRESSION_FREQUENCY_COVIEWED]
  METRIC_UNIQUE_REACH_IMPRESSION_REACH_COVIEWED	Unique Reach: Impression Reach (Co-Viewed) [METRIC_UNIQUE_REACH_IMPRESSION_REACH_COVIEWED]
  METRIC_UNIQUE_REACH_TOTAL_REACH_COVIEWED	Unique Reach: Total Reach (Co-Viewed)
  METRIC_VIRTUAL_PEOPLE_AVERAGE_IMPRESSION_FREQUENCY_BY_DEMO_COVIEWED	Unique Reach: Average Impression Frequency (Co-Viewed) [METRIC_VIRTUAL_PEOPLE_AVERAGE_IMPRESSION_FREQUENCY_BY_DEMO_COVIEWED]
  METRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_BY_DEMO_COVIEWED	Unique Reach: Impression Reach (Co-Viewed) [METRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_BY_DEMO_COVIEWED]
  METRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_PERCENT_COVIEWED	% Population Reach (Co-Viewed)
  METRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_SHARE_PERCENT_COVIEWED	% Composition Reach (Co-Viewed)

• We have removed the following metrics as they are no longer supported by DoubleClick Bid Manager API v2:

  Dimension	Label
  METRIC_DBM_ENGAGEMENT_RATE	Engagement Rate [METRIC_DBM_ENGAGEMENT_RATE]
  METRIC_MEDIA_COST_ADVERTISER_CURRENCY_PER_STORE_VISIT_ADX_ONLY	Media Cost (Advertiser Currency) Per Store Visit (AdX only)
  METRIC_REVENUE_ADVERTISER_CURRENCY_PER_STORE_VISIT_ADX_ONLY	Revenue (Advertiser Currency) Per Store Visit (AdX only)
  METRIC_STORE_VISITS_ADX_ONLY	Store Visits (AdX only)
  METRIC_TOTAL_MEDIA_COST_ADVERTISER_CURRENCY_PER_STORE_VISIT_ADX_ONLY	Total Media Cost (Advertiser Currency) Per Store Visit (AdX only)

November 2021

We now sync dimensions and metrics that were recently introduced in the DoubleClick Bid Manager API.

• New dimensions:

  • Budget Segment Budget
  • Budget Segment End Date
  • Budget Segment Pacing Percentage
  • Budget Segment Start Date
  • Budget Type (Segment)
  • Rejection Reason
  • Insertion Order Goal Type
  • Insertion Order Goal Type
  • Line Item Budget
  • Line Item End Date
  • Line Item Pacing Percentage
  • Line Item Start Date
  • Matched Genre Target
  • OM SDK Capable
  • Vendor Measurement Mode
  • Audibility At Complete
  • Audibility At Start
  • Video Player Size at Completion
  • Video Player Size at First Quartile
  • Video Player Size at Midpoint
  • Video Player Size at Start
  • Video Player Size at Third Quartile
  • Video Resized
  • Video Content Duration
  • Video Content Live Stream

• New metrics:

  • Cookie Consented Floodlight Impressions
  • Cookie Unconsented Floodlight Impressions
  • Duplicate Consented Floodlight Impressions
  • Engagement Rate
  • Targeted Impressions
  • Bid Responses
  • Percentage from Current IO Goal
  • Cookie Unconsented Clicks
  • All YouTube Sequence Impressions
  • Measurable Impressions For Video Player Size
  • Available Requests (Deal)
  • Targeted Impressions (Deal)
  • Available Requests (Line Item)
  • Targeted Impressions (Line Item)
  • Win Rate

See the full list of supported dimensions and metrics in the DoubleClick Bid Manager API documentation.

Our Google Display & Video 360 connector is now generally available.

Read our Google Display & Video 360 connector documentation.